by Valeria Carrillo | Mar 8, 2021 | Public Relations
Whether it’s an article or review, earned media coverage can go a lot further than you think. It’s important to repurpose this coverage in multiple ways to get the most out of your hard work! Here are some ways to start: Social Media The most common way to bring...
by Valeria Carrillo | Feb 1, 2021 | Social Media
Have you spent a long time finding a new Netflix show only to start scrolling on your phone two minutes in? Social media is overtaking the entertainment industry in various ways. With platforms like Facebook Watch, YouTube TV and IGTV, social media is slowly starting...
by Valeria Carrillo | Dec 7, 2020 | Digital Marketing
To tell a good story, it usually involves the five senses. But when it comes to digital marketing, it’s hard to relay touch, taste, and smell so sight and sound have to dominate. When done well, it captures people’s attention and tricks the other senses to believe...
by Valeria Carrillo | Dec 1, 2020 | Social Media
YouTube hosts over 2 billion logged-in users every month. That’s close to 1/3 of the internet. Here are some tips to help you take advantage of this opportunity whether you’re seeking more subscribers or debating whether to start a channel. 1. Keyword Research...
by Valeria Carrillo | Oct 5, 2020 | Crisis Management
We’re almost at the end of 2020 and a lot of us are wondering if it could get any worse. This year, many brands learned tough lessons when it came to crisis communications. To ensure you’re not one of them, prepare your crisis management strategy so you’re able to...
